By Making Kindness Common Sense, Everybody WINS

Bringing together music, art and local businesses, THE WALL community adds incentives for people to receive when they give directly to 501(c)3 orgs: Bands add music; artists add art; businesses add deals and specials.

The public chooses an org to give to, and when they do they get everything in THE HOARD. And as the HOARD grows, people who have already given also get the new rewards in the app.

Bands get new fans, Artists get new patrons and Businesses are introduced to a community of people who care about the world around them. Best of all: Organizations serving our community get the critical support they need at THE WALL.

(Scroll to bottom for information on Stars 4 Peace & Artists 4 Life in the Sound)

Stars 4 Peace Drink & Food Spiking — Protecting People Professionally

Have a REAL good time.

Desire is natural — drugs that induce desire violate your consent. Protect yourself & friends: know the signs of food & drink spiking & get to know the symptoms of the drugs used in case something happens. Eg: New & deadly: Cychlorphine — KING 5 NEWS

Who wins, and exactly how

Everybody WINS is a promise, not a slogan. Here is what each of us gets.

You — the individual

The whole project exists for this. THE WALL is free, needs no login to use, and is built so you leave safer, better connected and with money in your pocket.

Awareness

  • A growing community calendar — shows, markets, meetings and drives from the venues and orgs that list with us. Not everything yet, and we say so; if we're missing something, add it.
  • Honest, sourced guides you can scan in a minute: drink & food spiking, abuse & coercive control, recovery, cannabis, housing. Written for a tired brain; every claim cited.
  • Know the signs before a night out — and the three numbers to call if something happens.
  • A map of where the sound lives, and the businesses that have signed on as Safety Partners.

Deals & rewards

  • Give $20 or more to any participating 501(c)3 — through their own portal — and unlock THE HOARD: music, art and local deals that keep growing after you've given.
  • Gems: offers from local businesses on the Gem map, their pages and the Holiday HOPE Hop — redeemed at the counter.
  • Local music, free — the home player, artist pages and the Music Hub.
  • A Path to Healing: soaks, massage, meetings and sober-friendly places around Pierce County, inside the Recovery guide.

Artists & bands

We put you in front of people who actually show up.

  • A free page of your own, built with you — music, shows, links, press — on the same site as the community calendar.
  • Your shows on the calendar and the map when you or your venue list them.
  • New fans through giving: your tracks in THE HOARD reach everyone who donates to a local cause.
  • Featured slots on the home-page player and the Music Hub, and on our festival posters.
  • Your history kept: posters, press and recordings archived year by year.
For bands & artists

Local businesses

A free web page, a free promotion channel, and customers who care.

  • A free business page — hours, map, links and your current Gem. If you have no website, this is one.
  • Gems: post an offer in about ten minutes and it appears on the Gem map, your page, the Holiday HOPE Hop and in THE HOARD.
  • Events you host go on the community calendar — synced automatically for venues we already pull from, or sent to us as a lineup.
  • The Safety Partner badge: tell the scene your staff knows the signs. It is a reason people choose your room.
  • Seasonal campaigns — the Holiday HOPE Hop — that walk people to your door.
For businesses

501(c)3 organizations

100% of every gift goes straight to you — and a crowd that wants to help.

  • Donations run through your own portal. We never touch the money.
  • A community page, your events and drives on the calendar, and a pin on the Giving Map.
  • Donors are rewarded for choosing you, so giving to you becomes a habit, not a one-off.
  • Your cause page links the whole ecosystem — guides, services and allies — around your mission.
  • Your calls for volunteers and donations reach a public that is already here for the shows.
Recommend an org

Cities & neighborhoods

A safer night out, fuller rooms, and a live map of what is actually happening.

  • A free public calendar for your city that grows as venues and orgs join — no agency contract, no paywall.
  • Harm reduction that reaches people where they are: spiking awareness in the venues, sourced guides, Safety Partners.
  • Foot traffic routed to small businesses through Gems and seasonal hops; dollars routed to local 501(c)3s.
  • Public infrastructure you can link to or co-brand: calendar, maps, resource directory, sourced guides.
  • Sister-city exchange through Peace Day, and a kept public record — Our Origins, 2012 to today.
Partner with us

We say growing on purpose. The calendar, the map and the directory are exactly as complete as the community makes them — and we would rather be accurate than impressive. Missing a venue, a show or an org? Add it here. And the people who backed this before any of it existed are on the Yellowbrick.

Donors & Community Members

Your donation does double duty. Support causes you care about AND receive exclusive music, art, and local deals. Feel good about giving while enjoying the fruits of your community's creativity.

Stars 4 Peace & Artists 4 Life in the Sound

Our Origins — 2012 to today

THE WALL didn't start as an app. It began as an intentional work in the media of light and sound and has grown, year by year, through a responsible tradition of community stewardship. The story is told year by year — with the founding documents, photos, video and audio — as a linear, clear projection from origins to today.

Every event page follows the same recipe: a schedule people can actually read on a phone, a map with parking and drop-offs, the North Star safety guide, and the local businesses that make the day better. Here are three from this season — start with Tacoma Peace Day 2026, our example of a complete event page.

See the example: Tacoma Peace Day 2026

Want your event or business on THE WALL? We build the page, you bring the people. Reach out through the Business page or say hi at any of our events. This note is editable by admins — add updates here as the season moves.
Stars 4 Peace

2012–Current: Pioneering the Changing Tide. Stars 4 Peace appears in three First Star scripts — see About Stars 4 Peace →

Sunny Loudin — I'm a Doll

"It Is Now" hit #1 on the UK Radio Top 40 (Sept 19, 2026).

Sunny's page →
Dain Norman — Snapshot

Released on International Day of Peace — every purchase supports a children's cancer hospital in London.

Dain's page →
Walker Sherman — Shelter

From the SF3 EP · Tacoma.

More in THE HOARD →

THE WALL exists to put working local artists in front of the people who will love them — and to tie every song, print and performance to a cause that needs it. The artists in the column here are the kind we promote: musicians who show up for the Music & Heart Winter Parade, Peace Day and the Holiday Hope Hop; who release through THE HOARD so that a $20 gift to any 501(c)(3) unlocks their work; and who keep getting better — one of them hit #1 on the UK Radio Top 40 this September.

We don't take a cut and we don't gate-keep. If you make honest work in the South Sound and you want it to carry some weight for your neighbors, we want to hear it.

For businesses & festivals

What a simple ad banner looks like

This is the banner we ran at the top of our Gig Harbor page for the 2026 Maritime Gig Festival: a logo, one line that says when and where, a button to the lineup — and underneath, the cause strip. That weekend, THE WALL's Gig Harbor music community rallied behind Dolly Parton's Imagination Library, so the banner carried the Learn More and Donate buttons right alongside the festival. That pairing is the whole idea: every ad on THE WALL points at a local cause, so the business gets seen and the community gets fed. Want one for your event or storefront? It's free — send us your logo and a sentence.

Maritime Gig Festival logo
Festival · this weekend

Maritime Gig Festival 2026 · June 6 & 7

Gig Harbor Waterfront · Parade, Wheels on the Water, Blessing of the Fleet, 2 music stages.

Lineup
Dolly Parton's Imagination Library

THE WALL · Gig Harbor music community is rallying behind Dolly Parton's Imagination Library this weekend.

This is the Power of Peace to Provide

Join THE WALL and be part of a community where everyone wins.